Dr. Rock & Latin Rock, Inc.

Latin Rock, Inc. is committed to promoting and preserving the music and culture associated with Latin Rock, on an ongoing basis and in all of its different forms, from the past to the present.

Carnaval SF - Latin Rock Day

Band on a Stage

"May 26, 2018 will forever go down in history, when hundreds of thousands of people flocked from many parts of the world to experience the beauty, pageantry, and music of CARNAVAL SAN FRANCISCO 2018. You know that CARNAVAL has arrived in the West Coast, when San Francisco showcase their annual Festival, with a stunning line-up full of the best of the best in Latin Rock and Tropical Music genre; to experience, witness and take part in this Spectacular event.

Latin Rock Inc. helped to promote and book the legendary groups, Tierra and El Chicano, which QUIVERED "The Streets of San Francisco". Entertaining on the CARNAVAL Main Stage on 22nd & Harrison Streets, the groups played to a beyond capacity, energetic, cheering, and appreciative crowd, that was overflowing on to the adjacent side streets. Their electrifying performances SHOOK the main stage, RATTLED the Epicenter, and ROLLED down onto the frenzied crowd with a quake-like intensity!

Smiling Man

The legendary bands performed many of their classic hits which covered highlights of their outstanding and successful careers including Tierra's "Together", "¡Ya Llegó!" and new releases from their upcoming album. El Chicano performed many of their Gold Record hits including "Sabor a Mi", "Viva Tirado"...

Both Tierra and El Chicano offered a special tribute to the popular Mission District originated band Malo, who was scheduled but unable to perform. El Chicano acknowledged Malo with a brief statement of recognition for their contributions to the Latin Rock music scene. As for Tierra, they performed Malo's highly popular song "NENA".

From a Latin Rock Inc. photographer's vantage point, and being back stage, I had the distinct advantage of watching the performers sing, dance and cheer along with their fans. This assignment was a pleasure for me, the challenge was trying to keep the camera stabilized as I grooved to the music. This was above all, for everyone in attendance, a surreal occurrence."

– Photo and review by LRI staff photographer Dr. Annie Rodriguez

Southern Rock Day

Four Men Playing Guitars

While the LRI staff was hard at work at the Carnaval SF Latin Rock Day, I was out touring with the awesome hard-rocking, Southern Rock Band, The Outlaws. While on tour with Lynyrd Skynrd (I finally learned how to spell the band's name), they were able to make a stop at the Fulton 55 in Fresno -more about the Fulton 55 later. We were not sure how we were going to fit this 5 guitar band on the stage at the Fulton 55 along with openers Keeney Bros and 82 Deluxe, who both blew the doors off the venue before the Outlaws, but we somehow did.

Lynyrd Skynyrd on Stage

The Outlaws treated the crowd to a 15 song set, their full show, and the group gave all they had to this audience of dedicated Southern Rock fans. People were coming up to me and thanking me for bringing them to the club recalling the last time they saw The Outlaws was at a large outdoor venue. Although the band truly tested the sound system in the Fulton 55 club followed then 2 days later at the Shoreline opening for the aforementioned Lynyrd Skynyrd. I have to add, if you have never heard "Free Bird" live then you are missing a musical religious experience. Catch them soon as they will be closing the doors on touring soon.

Masterpiece - Sat July 7 at Club Fox


Masterpiece the Band is an 8 to12 piece party band from the San Francisco Bay Area! The collection of talent in this band delivers the genres of Pop, Soul, Funk, R&B, Jazz, Hip-Hop and Rock. All of which range through the eras of: Motown, 60's, 70's, 80's, 90's and current. Performing songs by legendary artists such as: Prince, Earth, Wind & Fire, Chaka Khan, Bruno Mars, Beyonce, Parliament, Rihanna, Journey, The Time, Santana, Justin Timberlake, Michael Jackson, Jimi Hendrix, and the list goes on. Like a DJ, Masterpiece rarely ever stops during a show, which always keeps the dance floor packed. The frontline vocalist does an excellent job of giving the feeling of the original artists all while the musicians keep it spontaneous with their superb musicianship as they bring the stage to you through their wireless instruments. If you are looking for a wide range of music styles, a high-energy show and professionalism – look no further than Masterpiece the Band!

For more information, call 415-285-7719 or write to DrBGMalo@aol.com.

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Thee Latin Allstars from So Cal - Sat July 7 at Fulton 55

Ray Carrion & Thee Latin Allstars Flyer

If you want to hear it all in the key of Latin Rock, you need to catch Thee Latin Allstars, led by former El Chicano guitarist Ray Carrion, bringing you the sounds of Old School Latin & Soul Music. He has brought together a rather eclectic mix of musicians and singers from El Chicano, Tierra, WAR, and many others to put on a show like no other. Also joining the group will be Fresno Native from Redbone, Pat Vegas who will be treated to an awesome homecoming.

Be sure to join us on Sat July 7 to the multi level sounds of Thee Latin Allstars.

Go to fulton55.com or by calling 415-285-7719 for tickets with no service charge.

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Thank you for your support and we hope to see you at show soon,

Dr. Bernardo D. Gonzalez III
"Dr. Rock"


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Steve Martin

"Be so good they can't ignore you."
– Steve Martin

An Evening with Masterpiece Flyer

Dr.Rock & Latin Rock, Inc. Presents An Evening with Masterpiece

Sat July 7th, 2018
Advance: $20 / Door: $25
Doors open 7:00 pm
Show 8:00 pm

Club Fox - 2209 Broadway - Redwood City

For more information, call 415-285-7719 or write to DrBGMalo@aol.com.

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Ray Carrion & Thee Latin Allstars Flyer

Dr.Rock & Latin Rock, Inc. Presents Ray Carrion & Thee Latin Allstars

Sat July 7th, 2018
Advance: $20 / Door: $25
Doors open 7:00 pm
Show 8:00 pm

Fulton 55 - 875 Divisadero Street, Fresno

For more information, call 415-285-7719 or write to DrBGMalo@aol.com.

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Ray Carrion & Thee Latin Allstars Flyer

Brownout Presents Brown Sabbath

Fri June 22nd, 2018
Advance / Door: $21
Dinner: $49.95
Doors open 8:00 pm
Show 9:00 pm

Slim's - 333 11th St, San Francisco

For more information, call 415-255-0333 or go to: www.slimspresents.com/event/brown-sabbath-slims

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